Ardell Brow Pomade - Medium Brown, Smudge-Proof Long-Lasting Eyebrow Makeup, with Dual-Ended Precision Brush and Spoolie for Defined and Natural Brows, 1 Pack

This product is a good buy. It applies smoothly, and is the right intensity. Not too dark with light application. I love it, and will use in in place of my Anastasia Beverly Hills dip brow pomade.

Great brush and product.

2nd UPDATE: This is my second amended review for a product I'd considered near-perfect -- and do once again. This pomade goes on smoothly, gives me a perfect medium-light brown -- and dries out within 1-2 months. The answer is simple, though -- applying 4-5 drops of mineral oil, a cure I found from another reviewer here. I filled up a syringe-style dropper with a bit of mineral oil and added just a tiny bit to the pot. (Make sure to do it a drop at a time because it doesn't take much.) It's been many months since and I've never had a problem again; the consistency is ideal. Meanwhile, I'd tried innumerable other eyebrow fillers in gel, shadow and pencil. None was as easy, produced the right color nor stayed longer. I'm back to the Ardell Pomade and I plan never to stray again.ORIGINAL COMMENT: My darkening brunette hair has been lightened with near-blonde highlights so I needed a lighter eyebrow color. This shade is perfect. It's really a light brown, not blonde. But it's exactly what I needed. I've now ordered three to make sure I have them for some time, especially since I am using this almost daily. And I like the application tool. The slanted brush on one side does a great job defining and filling in my brows. The other side of the pencil-like applicator is a mascara-like wand. I sometimes use it to return runaway brow hairs to their place. A product that does what it says and does it in fine fashion.UPDATE: As you can tell from my original review above, I was quite happy with the way the Ardell Brow Pomade in blonde worked for me. HOWEVER, this product dries up well before you've used half of it. I'd bought three extra (at a local pharmacy) and was glad, nonetheless, because it worked so easily and well for me. And I ended up needing and using all three within about two year's time and each one dried up. I tried adding a few drops of tap water and it worked like a water color paint but each still served my purposes for a couple of weeks before it became so rock-like that nothing would save it. I'm particularly disappointed and I've changed my 5-star rating to 2 because as much as I liked this, I can barely see past the desiccation.

I love the color! Sometimes its hard to find a match online but this was pretty spot on. It blends well. I like to accentuate my arches and tail end of brow - where hair is sparse. I gave the product a 4 star because I have oily skin and it tends to lift in color after about 6 hours on my skin. Not a huge problem.

SUPER pigmented & long lasting.

I love it a lot that I don’t wanna see my eyes without this so smooth and smudge proof

My main issue with the product is the formulation. Although I love the provided brush. I'll discuss the formulation first, and then I've included both my mother's, and my experience if you care to read further.I didn't read the ingredient list on Amazon (I'm guessing it wasn't available because I'm a self-appointed cosmetic cop) before purchasing, but I did in-store. Mostly wax. This is not common. Most (good, IMO) brow pomades/waxes are actually a pretty even-ish mixture of silicones, wax derivatives and miscellaneous supportive thickeners, film-formers, emollients, etc.With this being almost entirely wax-based, it has low wear-time, somewhat frustrating application (what you see is what you get, it's not the type that you apply and it dries/evaporates to a more durable, concentrated form) and limited detail work. The limited detail is what kills me, as the brush provided (as are most angled's) is a bit wide for our purposes, so you're already working with semi-broad demarcation... and it just of blends into a solid brow no matter what, given all of the above. I wouldn't buy again but I'll keep experimenting with this. I'd say I'm maybe a 7 when it comes to experience/application, so I'm willing to admit this might be a 'me' problem, but I can see a few reasons why I'm getting less impressive results with this than similar products. I'm intentionally not mentioning the most 'on-trend', popular product in this category because I do not like it much at all and it's so overpriced - I don't want you to waste your money.Just wanted to get the 'core' review out first. Here's my mom's experience, then mine.* I purchased this for my mother for a variety of reasons I thought she'd really come to appreciate. I realize it's less convenient than a pencil or even a gel, and I didn't read the ingredient list prior to ordering. She has very light brown hair naturally and dyes it a light blonde. Like others, this product was too dark to fit with brighter-than-average but nowhere-near-platinum blonde hair. No complaints from her aside from the color match and her sister tried it as well and she liked it a little better. (Both very different types of blonde.) So I will say that the blonde shade is pretty versatile when it comes to color, assuming you'd like to highlight your brows by using a bit-too-dark shade. But then again, you wouldn't buy this product if you didn't want to feature your brows, right?* I really like the provided brush. I have angled brushes, I have spoolies, but this one is what I reach for first. The length of the bristles are perfect for providing stiffness and accuracy, but the composition of the bristles is soft enough that application is comfortable. I'd say the angled end is better than the angled brushes from much more expensive product lines/sets. I got dark brown btw for my black brows and I think it was the right decision. Their browns are a little warm, from what I saw when I purchased in store, and definitely after applying. Workable, but warm.

It is a nice pomade, it applied smoothly. The included brush was a fantastic bonus and made application pretty fool proof. Unfortunately the color wasn't a good match for me so I can't speak to how long-wearing it is. I gifted ti a friend.