e.l.f.Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 13 Fair NeutralCompact by Design (Certified by Amazon)

Been looking for a new foundation for awhile since my skin has become more dry and textured in my 30's. This foundation is perfect. Good coverage without being cakey and looks great mixed with the Elf brozing drops for a more sheer glow. Cruelty free and very affordable.

I know peops have been raving about this so I decided to try for myself in the hope I had found a replacement for my expensive foundation. I have light neutral skin so guess what I got- 'light neutral'. BUT Its a lot more orangey toned than I expected and oxidises down a bit further. I do however like the consistency and blendability and coverage and it goes on easy enough with fingers, brush or blender. I'll stick to my current foundation meantime till I can get to try on a few more shades.

Really nice , goes on smooth very helpful for dry skin , I have sensitive skin and suits me well , good coverage but doesn’t last all day , but one of the best I’ve tried

good , smaller than you’d expect and foundation does start to separate

Took a few times using this to appreciate what a great item this is. The first thing that threw me was the colour is a little darker on the skin than alternative foundations of same colour. However, it is actually the correct shade on my skin, feels lightweight although it is buildable for coverage and gives a lovely healthy sheen. Lasts several hours. Highly delighted with this product and value for money

Really pleased with the coverage and texture of this foundation. I used to wear really pale foundation but I’ve tanned a lot with the hot weather so I went for a darker cover, it is slightly too dark but it’s passable. The foundation is light weight and covers the redness on my skin. I would recommend this product. Plus it was a fraction of the price of my previous brand.

I had to switch to this when the satin foundation was discontinued and I hate it. It feels absolutely disgusting on my skin. I’d not even finished my eyeliner when my skin felt tight and chalky and a few hours later it’s sank into my pores and gone cakey. This is absolutely not good for dry skin even if you have a good skincare routine.I will say the shade is fantastic and it blends beautifully, for a medium coverage foundation it is very good and lovely to apply but it doesn’t last long before it feels awful.

Great coverage, flawless satin finish, doesn't oxidise. Without a primer or powder lasts around 6/7 hours.