Maths and Stats for Web Analytics and Conversion Optimization: The journey from 'data driven' to 'data smart'

I am from a Digital Marketing and analytics background and hence I had a higher inclination towards marketing and less towards measuring the marketing efforts through analytics. To fill this gap, I was searching for similar book on the subject of analytics & this is the book I came across.After going through this book (Read 70-80%), I have learnt smart methods on how to effectively present and conclude the data, it has completely a fresh approach on Mathematics and Statistics.I have written a detailed review on this book for you to read & decide:[...]Thanks Himanshu for this wonderful book!I highly recommend buying this book!

Great book. Highly recommended.

A book that inspires one to think. This book isnt very heavy on maths / statistics.