PATTERNBeauty by Tracee Ellis Ross Hydration Shampoo w Honey, Aloe Vera, Biotin and Tea Tree Leaf Oil for Curly Hair 3a-4c, 25 Fl Oz

I lovvvvvvve this shampooing the way it lather and really defines my 4c texture my hair is so soft after I use it

Why did you pick this product vs others?:Happiness matters, minus the sulfate.

I went natural maybe a month and a half ago, and I have been trying to nail down my routine since. After trials of a few shampoos, I realized that with my high-porosity 4C hair and with the hard water I’d been using while staying in another home, I needed a shampoo that was chelating, hydrating, and protected from hygral fatigue. This was the only one with EDTA, Aloe leaf, and coconut oil respectively, and it worked like an absolute charm! It made my hair feel so nice, almost shiny, and it moisturized and cleaned my hair simultaneously, while providing slip for detangling. 10/10 recommend

I absolutely love everything about this product! My hair was soft and curly! No frizz!!! This picture was taken at the end of the day in Texas humidity! This product smells amazing.

Have nothing bad to say about the shampoo. It's great very moisturizing ,shine and it's at great price point. It's just the packaging and delivery can definitely be better. You lose product because it spills in the box.

LUV this realistic hair product. Fragrance is Gentle, Elligent, Gracefully MILD & Pleasing. This product works. My DNA is irish, greek, italian, polynesian which is considered caucasian. I have thick wavy, curly, frizzy unorganized hair, but this product organizes, calms hair & brings back life to waves, curls. It is amazing, makes my hair feel good. It is Not greasy or heavy & a little goes a long way.

The best shampoo for my hair. I've noticed how manageable my hair is.🤗

Great product my daughter loves it for her hair