--- product_id: 48880551 title: "The Google Checklist: Marketing Edition 2016: SEO, Web Design, Paid Advertising, Social Media, PR." brand: "amen sharma" price: "B/.37" currency: PAB in_stock: true reviews_count: 13 url: https://www.desertcart.com.pa/products/48880551-the-google-checklist-marketing-edition-2016-seo-web-design-paid store_origin: PA region: Panama --- # The Google Checklist: Marketing Edition 2016: SEO, Web Design, Paid Advertising, Social Media, PR. **Brand:** amen sharma **Price:** B/.37 **Availability:** ✅ In Stock ## Quick Answers - **What is this?** The Google Checklist: Marketing Edition 2016: SEO, Web Design, Paid Advertising, Social Media, PR. by amen sharma - **How much does it cost?** B/.37 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.com.pa](https://www.desertcart.com.pa/products/48880551-the-google-checklist-marketing-edition-2016-seo-web-design-paid) ## Best For - amen sharma enthusiasts ## Why This Product - Trusted amen sharma brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description 2017 UPDATES INCLUDED. January 10th 2017 Google mobile updates included. About ‘The Google Checklist’. The world of Internet Marketing is fast paced and ever evolving. The difference in the way users interact with your business online is dramatically changing. The good news is that whatever your business, more of your customers are online than ever before, and their familiarity with the Internet means an increase in purchases, contact form submissions and bookings made over the web are higher than ever. We here at HeartCMS spend all day, every day analysing, researching and achieving online marketing for businesses across the world in every possible industry. We have access to some great tools as Google Partners to understand what your users want from your website and our team of conversion specialists have the power to implement changes to get you that conversion rate you’ve been working hard for. This book is here to help you make the most out of your website and online marketing in 2016 and help take your business to the next level by attracting more customers and gaining more leads from your online marketing. You’ll find case studies, best practice tips and plenty of recommendations guided by our extensive experience in every element of online marketing. We Cover Web Design (How to make your website Google and mobile friendly) SEO (on-site, off-site and SEO/PR search engine optimisation) Paid Advertising (Learn how to spend less and convert more on Google Adwords and Remarketing) Social Media Marketing (Facebook, Twitter, Instagram, LinkedIn, Snapchat, Pinterest and more) Mobile Apps About the Author Amen Sharma managing director of HeartCMS already has two bestselling books to his name, The Google Checklist: Website Edition and 101 Ways to Get More Customers from the Internet in 2014. In his role as managing director at HeartCMS, Amen and a team of 40 help over 400 small to medium size businesses a year with online marketing, web site design & app development. With the HQ Based in Nottingham, UK, Amen & the team travel around the UK to support small-medium size business get the most from their website ## Technical Specifications | Specification | Value | |---------------|-------| | Dimensions | 15.24 x 1.09 x 22.86 cm | | Isbn 10 | 1530607515 | | Isbn 13 | 978-1530607518 | | Item Weight | 336 g | | Language | English | | Print Length | 190 pages | | Publication Date | 17 Mar. 2016 | | Publisher | CreateSpace Independent Publishing Platform | ## Images ![The Google Checklist: Marketing Edition 2016: SEO, Web Design, Paid Advertising, Social Media, PR. - Image 1](https://m.media-amazon.com/images/I/51JXjYHSbIL.jpg) ![The Google Checklist: Marketing Edition 2016: SEO, Web Design, Paid Advertising, Social Media, PR. - Image 2](https://m.media-amazon.com/images/I/51oNLKL8a8L.jpg) ## Available Options This product comes in different **Format** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Honest professional review on this book. *by on Reviewed in the United Kingdom 15 June 2016* I'm already up to speed with some SEO. I'd read a few different websites with various current SEO info, hints&tips in the last year, so I'm writing this review as someone with above average SEO knowledge.The main reason I bought this book was the kindle option of being there always, with auto bookmarks, as well as the in depth look on SEO. I want to make clear the following... If your website isn't appearing on Google, or only on page 9, this guide will definitely help if followed. This guide will not enable your website beat Amazon for "online shopping". That said "pink fluffy teddy online shopping"... You might just hit the jackpot!! This is also no lazy persons answer. It is also white hat only. In fact, black hat is only mentioned twice, once to say "don't do it" and secondly to say Google will punish your rank big time if you're caught - long term!This book is not for someone who can create websites and knows nothing about SEO, hoping to learn it in ten minutes. The truth is, there exists no such book, or website anywhere, there's simply too much to learn. You can do a quick search online and find some useful hints easily that will help some, but for those wanting to do better, like anything, you need to learn a bit first, and put in some effort.This book is clearly aimed at a complete SEO beginner, but who's familiar with basic web design, and the basic workings and terminology of the computer and internet. This book is not for someone who doesn't know how to edit a website.As I began reading this book, I found the intro to be very long. It may be interesting to those who have no idea what the benefits of seo are, but then, why would anyone buy this book if they didn't know that appearing top of Google will help their viewers, enquiries and sales. The first 74 pages were dedicated to this, possibly to prevent previewing the ebook giving away the most useful things to do.This book needs you to get interactive to get the best results... What do I mean by this? This book does not just give you the easy answers to become #1 in Google. That is not a fault though, there isn't an easy way, the book does tell you what you need to do though, which involves you going online and researching your target audience. What is your competition online, what techniques are they using, what are you missing, what changes can you make to your website, some vital long term things need changing no doubt, smaller regular updates, off site work, like social media, other websites, even posters in your window can help.This book goes into great detail explaining the how's, but more importantly the why's. Knowing the why's will help anyone apply the techniques to their own website more effectively, the book uses fictional case studies to assist getting the point across from totally different business models to emphasise what needs doing. The book makes clear this is a ongoing process. SEO never finishes. One obvious point, as search engines get better at what they do, the way they rank websites change a bit over time, you'll need to review what you do every year or so to keep on top. Thankfully most of the main techniques remain the same. I found the information to be relevant, very up to date, ever now, half way through 2016. The SEO was totally inline with what I knew works. I also learned many things that seo websites keep secret, or online videos don't have time to mention. The book doesn't push any service. It recommends a few free tools and links to help in several ways, and very occasionally hints towards its own seo business, but this is a book written by the seo company after all, but it's really not bad, that would annoy me too.If you already have a website, big or small, then you've got work to do. If you don't, but are ready for one, I strongly suggest reading this book right after You learn how to make a website. This book explains right down to domains, servers and software that will all help improve (or drag down) your rank. It's important to remember, while the focus is Google, for obvious reasons, the techniques work across the board, and if you improve Google, others will to 99% of the time. Aside from reading the book, I'd guess there's a minimum of 24 hours work for the tiny website and related, and at good hour a month on top after that minimum. The bigger site this will double and double.So to summarise, you require some prior knowledge on computing and web design, but SEO is covered from knowing nothing. The book is brilliant, very helpful, current and in depth, but it's no easy fix to be number 1, it's going to take some reading, performing a few exercises and research (vital to improve even more) and all this will take time. Well worth the few quid it cost. My only criticism is the very long intro, but it's easy to skip!I hope you found this review useful, thumbs up if you did. Thanks :) ### ⭐⭐⭐⭐⭐ Great Guide for SEO & Content Marketing Newbies *by on Reviewed in the United Kingdom 14 September 2016* This is a great little guide to all things SEO. You don't need technical knowledge to understand it as the writers describe each term or process pretty clearly; an appreciation of the value of online / content marketing will get you going. If you're a small business owner, new to SEO, or want a decent intro to the main aspects of creating a Google-friendly online presence, then you'll probably get something useful from this book.The authors split the book into 'Onsite' and Offsite' SEO which is helpful in categorising your approach to making your site rank as best it can and in understanding the effort required to do so. I learned a handful of tricks that show how best to analyse competitors' approaches which will be really useful.It isn't an exhaustive guide and the term 'PR' is a little skimmed over, but it does provide the basics and, despite the typos and grammaticals (the authors do apologise for this to be fair), it's easy to read and understand and is clearly written by people who know what they're talking about. It's produced by a digital agency, so there's a vested interest there and they do mention their offers throughout; however, it doesn't detract from the content which is succinct and informative. There's also a genuine interest in the topic that comes across, which, in my opinion makes it an enjoyable read. I read it in an afternoon and populated it with my own notes throughout - I know I'll refer to it often.The writers offer a free Adword review for live campaigns plus free ad credit (presumably with some conditions) which for SMEs is a nice offer - I'll probably take them up on it.I'd like to have been offered a no obligation 'subscribe for updates' link at the end of the book in addition to all their other offers (just to keep up with the pace of change in SEO), which would have shown they practice what they preach, but it's a very minor niggle. Great book. ### ⭐⭐⭐⭐ I am happy to recommend it to anyone who is looking to ... *by on Reviewed in the United Kingdom 13 October 2016* I bought the Google Checklist as a result of the high ranking on the Amazon reviews and how high it came up on the Amazon search results.Having completed the book, I am happy to recommend it to anyone who is looking to improve their knowledge in digital marketing.The book is written in a very easy to understand tone with minimal jargon, therefore would be an ideal introduction for someone new to the topic. Having said that, as someone with a fair amount of experience in digital marketing, I was surprised that there were quite a few pearls in here - "why didn't I think of that" moment's. I won't give these all away but local directory submission is a really simple example, which I have found to be successful.As the title suggests, this book is targeted towards SEO and PPC. This is clearly the area of expertise of the author. Although Social Media is listed, be aware that this is really covered as an overview and is fine as an introduction but does not go into great depth. If you are looking for an in depth social media guide, this is probably not the book for you.I found the passage about how Amen left his comfortable job to pursue his dream company very interesting and would have liked this section to be longer. I'm sure he would have some very relevant business advice but perhaps that's for another book.Overall a very good read and considering the price, well worth the small price. --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.com.pa/products/48880551-the-google-checklist-marketing-edition-2016-seo-web-design-paid](https://www.desertcart.com.pa/products/48880551-the-google-checklist-marketing-edition-2016-seo-web-design-paid) --- *Product available on Desertcart Panama* *Store origin: PA* *Last updated: 2026-11-15*