TrueStart Instant Coffee, Super Blend Strong, 100g, 1 Pack, 55 Cups | Barista Grade, Dark Roast, Full Flavour Premium Freeze Dried - 100% Brazilian Arabica - Mycotoxin-Free & Antioxidant Rich

Nice coffee. Smooth and not sharp.

Lovely coffee, rich, full of flavour with a lovely nutty taste. I have tried many over the years but nothing is as nice as this especially as an instant. If it's not strong enough, add another spoon full. I have even converted my tea guzzling husband to this. I have ordered 2 more jars! Thank you truestart coffee, especially loved the little thank you note in the top of the jar. You have another 2 big fans.

Nice taste. Good to know it’s not got additives and is a healthy product. Quite expensive but you pay for quality.

I have got to say that I fell for the promotions for this, hook, line and sinker. Pure coffee, no chemicals, not over roasted. Packed with polyphenols……etc….etc….etc….. I opened the tin expecting to be met with the delicious aroma of a superior instant coffee. I was disappointed as there was very little aroma…which is unusual for a freshly opened jar or tin. The biggest let down is in the taste. I am not a fan of strong coffee. I have milk and sugar….but even to my unrefined taste there is no flavour in this coffee. No roasted flavour, be it gentle, over roasted or otherwise. It is so bland and flavourless. This brand really need to find a way to up the flavour quotient because this is really letting them down. I won’t be fooled again. Sorry, not for me.

Good strong coffee.

Largely disappointed 😞 Really weak considering this is supposed to be strong, the flavour isn't bitter or anything but I've had stronger coffees in Costa 😅 don't like wastage but this is probably gonna end up in the bin. Really wouldn't recommend and I'm not someone that likes super strong tasting coffee, but I can barely taste the coffee. I wanted to support this small business but I'll stick to brands for now. It's a shame because the price point is fantastic and I really wanted to support a small business rather than a large company.

Absolutely lovely taste and no nasties. I buy several different ones and they are all great

Fine for the money but the claims on social media that they taste different to other instant coffee just isn’t true. Tried the normal and the decaf. Both are inoffensive & drinkable but make no mistake, they’re no where near a properly made coffee.