Colgate MaxFresh Rainbow Fresh Gel Toothpaste, with Heart Shaped Cooling Crystals, Triple Mint Flavour, and Ultrafreeze Technology for Intense Freshness, 100g

Love it! One of the best toothpaste that I’ve used so far. It’s very fresh and the little hearts are just too cute.value for money,the whitening part I cannot say much because I didn’t see any changes but it surely gave a long lasting fresh breadth.

Good looking & mouth fresh

Great taste and quality.

Love the product

has a nice mint / "pudina" taste but a mild minty effect so nothing "MAX" "fresh" about this. it is not intense and does not leave the mouth feeling harsh / corroded. but leaves a feeling of not cleaned enough. if you use more quantity, the mouth becomes overflowing with lot of creamy foam (which you have to spit sooner than later) and still leaves you feeling not clean enough. two rounds of paste does the job enough. the color flakes and all is unnecessary gimmick. the tube is too flimsy/floppy to make it transparent for the fancy rainbow flakes; vs the lid is hard to press/click; leaves the tube twisted & crushed. i use a softer periogard brush due to gum issues so your experience might differ.

Very nice comes with small hearts

Colgate Max Fresh Rainbow makes that difference to brushing your teeth . The colour is visually appealing , it tastes good with a unique flavour , ,foams well and gives one a fresh start to a new day .

Good product

I bought this because it reminded my little Gen X heart of the glitter toothpastes we used to get back in the 80s. I love this toothpaste, I just wish it was available in stores in the US. The little hearts are so cute, and the toothpaste itself is extremely minty and refreshing! The box was beat up quite a bit from shipping because it travelled a long way to get to me, but the tube was fine and the toothpaste was undamaged. I will absolutely purchase this again, even though it’s a little pricier than traditional US toothpaste from the store. It’s worth it to have a fun brushing experience. (Note: my photos are after several weeks of use; the tube was completely full upon arrival.)

this just makes brushing your teeth more fun. I love the flavor and the hearts and it makes me want to look forward to doing it!

This isn't anything to write home about. It's a cool concept and fun for the kids, but I mean it's toothpaste lol

Overall, I'm satisfied with this product. The box did come a little beat up, but the product itself wasn't damaged thankfully. The taste is pretty standard and at first I was expecting it to be an instant cooling blast, but it actually was a long lasting lingering coolness that stuck around for about an hour+ after I brushed my teeth which was pretty "cool" pun heavily intended. I think the original price ($20) is insane though, but the current sales price ($14) is a lot better but still pretty high for how much you're getting.

I picked up the Colgate MaxFresh Rainbow Fresh Gel Toothpaste after seeing it recommended, and I have mixed feelings about it. What I liked: The flavor is refreshing and minty without being overpowering. The heart-shaped cooling crystals are a fun touch and actually do provide a noticeable cooling sensation that lasts after brushing. The gel has a pleasant, fresh scent that isn't too chemical or artificial. I also like the colorful rainbow swirl design in the gel—it's visually appealing and makes brushing feel a bit less mundane. The formula foams up nicely and leaves my mouth feeling clean and my breath fresh for several hours. Why I'm docking stars: The price is honestly ridiculous for a 3.5 oz tube. I'm paying nearly double what I would for Crest, Sensodyne, or regular Colgate varieties that work just as well. The cooling crystals and pretty colors are nice, but they're not worth the premium markup. At this price point, I expected something truly exceptional, but it's really just standard toothpaste with a gimmick. Bottom line: If you catch this on sale, it's worth trying. The product works fine and the cooling effect is pleasant. But at full price, I can't justify repurchasing when there are equally effective options at half the cost.