GoldwellElumen Pure VV@all 3-10 (200ml)

Been allergic to hair dye for 15 years.Had to use pure henna / indigo which was a mess. I tried going light to cover grey, though am natural brunette so wasn’t happy really. This took to the bleach amazingly. Was an auburn colour though may be due to the highlights.Absolutely love it! I plan to get a different colour maybe the ones that look more black to get nearer to my natural colour. I can then just touch up the greys most of the time it’s stayed well and only grown out. Not faded that I have noticed in 6 weeks

I’ve been using this product for years now, and there is simply nothing else like it on the market.No ammonia, no bleach, covers grey, absolutely.Completely bright and outstanding colour saturation without the dry hair that you would normally expect

I am allergic to hair dye and have been looking for a hair dye that has grey coverage. I must admit, I was sceptical at first as I have tried everything and nothing works. I bought a light brown colour as this was the cheapest and wow! Grey coverage and my greys are gone! I only use the required about to cover the greys and it works. The hair dye I need in my life! I use it every time I am going to wash my hair to ensure it doesn't wash out and I am nowhere near finished with the bottle too. Let's just say I will be buying other colours too.

Lovely natural colour,great coverage and nice smell. A good size tube so I can do a few root applications before it's finished.The only downside is that I need to reapply after every 3 weeks or so as the colour starts to wash out. But since I get a reaction to many hair dyes and my scalp is doing well with Elumen, I don't mind.

I have used this many years

Definitely wouldn't recommend! This product turned my grey hair pink!!!!

I have used RR@all and BK@6 and NA@2 as well. If you have dyed your hair red, you will know that red fades quickly. This is like a magnet, it never fades or washes out. It is incredible and I love it. Mixing different colours with it, i am now mixing with RR and NA for a darker red. My third bottle!

I've been bleaching my hair all sorts of colours for 10 years now, and this is the most gorgeous vibrant electric blue colour I've found, it leaves your hair soooo soft and shiny and the colour lasts longer than any other brand I've used...... BUT...... It's a real pain to get it to stick and come out the right colour in the first place. Myself and hairdressers that charge a small fortune have to give it two applications before it comes out the right colour (it comes out silvery/sky blue in the first attempt), and even then I'll still need to touch up some bits here and there at home. It's also poor at covering up imperfections such as pre-existing uneven colour or banding (compared to the Elumen purple which seems to go over the top of anything).So after 2.5 applications and a lot of messing about I get the blue of my dreams that stays in for months and months. Oh, and it fades to silver instead of green - woo! So it gets four stars - a LOT more effort than other blues but stunning and long lasting once it's in.P.S. I've used this on bleached blonde hair (I have naturally dark brown hair).