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Consumer Behavior

Name: Consumer Behavior
Brand: Wayne D. Hoyer
Price: 247.25 PAB
Availability: InStock

Product ID: 308334443

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ISBN-13: 9781133274490

CONSUMER BEHAVIOR, 6E, International Edition combines a foundation in key concepts from marketing, psychology, sociology, and anthropology with a highly practical focus on real-world applications for today's business environment. The new edition of this popular, pioneering text incorporates the...

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