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L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 1.0 Ultimate Black, Pack of 1, Hair Dye

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 1.0 Ultimate Black, Pack of 1, Hair Dye

Q: What is L’Oreal Preference haircolor?

Preference provides up to 9 weeks of fade-defying, luminous color, with natural-looking highs & lows, and beautiful gray coverage. The kit also has a color protective Shine Protect Conditioner so hair is left soft and silky to the touch.

Q: What has changed with the new formula?

New and improved Superior Preference Hair Color now provides up to 9 weeks of fade-defying color with a new, no-drip texture to allow for a more precise application.

Q: What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?

Preference is a liquid gel color that provides fade-defying color for up to 9 weeks. For multi-dimensional, salon-inspired results, use Preference. Excellence is a crème color that provides 100% gray coverage. To cover resistant grays, use Excellence

Q: Which L’Oreal Preference shade should I choose?

There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.

Q: What should I use to maintain my hair color?

To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bonding Shampoo and Conditioner.

Product ID: 14408143

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Details

Color
1.0 Ultimate
Package Information
Box
Product Benefits
Conditioning
Brand
L'Oreal Paris
Item Form
Gel

🎨50+ shades

🖤Fade-defying formula

🧴Care Supreme Conditioner

Description

🎉 Elevate your hair game with L'Oreal's ultimate color experience!

INNOVATIVE HAIR CARE - Combining cutting-edge technology with premium ingredients.
LONG LASTING BRILLIANCE - Enjoy fade-defying color that lasts for weeks.
SHINE LIKE NEVER BEFORE - Experience vibrant color with our Shine Serum.
UNLEASH YOUR INNER ARTIST - Transform your look with over 50 stunning shades!
PROFESSIONAL QUALITY AT HOME - Salon-quality results without the salon price tag.

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color offers a rich, long-lasting color experience with a unique gel formula and Care Supreme Conditioner, ensuring vibrant, fade-resistant results. With over 50 shades available, this hair dye kit is designed for those who want to express their individuality while maintaining healthy, shiny hair.

Have a Question? See What Others Asked

What is L’Oreal Preference haircolor?

What has changed with the new formula?

What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?

Which L’Oreal Preference shade should I choose?

What should I use to maintain my hair color?

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