Who is permanent hair color best for?

Ideal for anyone seeking 100% gray coverage, long-lasting color, or a new look. Delivers multi-tonal, natural results that transform or maintain your shade.

How do I choose the best shade for me?

Take our quick Color Quiz on Madison Reed's website for a pro match. It considers your current color, roots, and goals to guide you to the perfect shade.

How long does it last & how often should I color?

Color lasts until hair grows out but fades over time. Most people reapply every 4–6 weeks. Use color-safe care to keep color vibrant.

What if I have stubborn grays?

Choose Knockout Collection shades (NNN/NNA) with extra pigment. For resistant grays, process 45 minutes instead of 35.

Can this lighten my existing hair color?

Yes, up to 2 levels on natural hair. It cannot lighten already-colored hair. For bigger changes, try Prime for Perfection or visit a Color Bar.

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Description

🔥 Turn heads with radiant, guilt-free color!

COMPLETE ALL IN ONE KIT - Everything you need from gloves to color-protecting shampoo for a flawless, confident application.
NOURISH WHILE YOU COLOR - Infused with keratin, argan oil, and ginseng root extract for healthier, shinier hair post-color.
LONG LASTING GRAY COVERAGE - Say goodbye to dull roots with rich, dimensional color that covers 100% of gray hair effortlessly.
SALON QUALITY COLOR AT HOME - Achieve multi-dimensional, natural-looking hues without the salon price or hassle.
CLEAN CONSCIENTIOUS FORMULA - PPD-free, ammonia-free, and cruelty-free—because your hair and values deserve the best.

Madison Reed Radiant Hair Color Kit in 6NCG Medium Golden Red (Sardinia Red) offers a premium, cream-based permanent dye that delivers 100% gray coverage with multi-dimensional, natural-looking results. Enriched with keratin, argan oil, and ginseng root extract, this ammonia- and PPD-free formula nourishes hair while coloring. The all-inclusive kit provides everything needed for an easy, salon-quality at-home experience, backed by dermatologist testing and cruelty-free standards.

Specifications

Manufacturer	Madison Reed
Item Weight	12 ounces
Product Dimensions	5.5 x 2.5 x 8 inches
Country of Origin	USA
Size	12.8 Fl Oz (Pack of 1)
Color	6NCG - Sardinia Red
Special Features	Not Tested On Animals
Usage	Cream-based color is easy to apply to roots for precise coverage in 5 steps. One Radiant Hair Color Kit has everything you need to color at home with confidence with easy to follow step-by-step instructions. Kit includes Radiant Cream Color, Conditioning Color Activator, 2 pairs of gloves, cap, barrier cream, cleansing wipe, Color Protecting Shampoo & Conditioner, and instruction booklet.
Included Components	Customized Instructions, Color Protecting Shampoo and Conditioner, Radiant Cream Color, Conditioing Color Activator, and Barrier Cream, Cleansing Wipes, Protective Cap, and Gloves
Batteries Required?	No

Common Questions

Are the products genuine and authentic?+

Yes, all products are sourced directly from authorized retailers in the US, UK, UAE and India. We maintain strict quality control processes and verify each product before shipping. All items come with applicable manufacturer warranties and are covered by our standard return policy.

How long does delivery take and is it reliable?+

Delivery times vary by destination country, typically ranging from 3-9 business days. Each order is fully trackable through our system. We handle all customs clearance and use reliable courier partners for last-mile delivery. You'll receive regular updates about your order status via email and our app.

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Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.