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C**N
Finally, A worthy successor to "The Sporty Game"
Scott has written a lively and candid successor to "The Sporty Game". Scott's breadth of access to industry luminaries, who spoke so candidly really made this book. Even in retirement, Connor, Leahy, and others are like war horses who continue to throw grenades while at the same time offer candid mea culpas on the part of their company's arrogance, product short comings, and billion dollar miscalculations.The inside story of the Boeing vs Airbus games of chess, continually manipulating into making moves with program like the A380, MAX, 787, A350, 777-X and A330neo reads like The Queen's Gambit but also Lord of the Flies. The stakes couldn't be higher.This book is really broader than just A vs B. Scott delves into China, Embraer, Bombardier, and much of commercial aviation's history over the last quarter century - including a refresher on how the tragic mismanagement of McDonnell-Douglas and its 1997 merger with Boeing has ramifications today.Air Wars is anything but a dry text. It's a bona-fide page turner.
R**X
A great book. Not to be missed by anyone with an interest in Airliner history or strategy
It's a great book, and it is written in an interesting style, where every chapter is complete in itself. That makes it a great bedtime read, or indeed any time when you want to pick up a book and read for a limited time. I'm delighted I bought it. Quotes from real people involved are especially valuable, and the history of John Leahy is fascinating. I think it illustrates the fact that people who sell a lot of expensive product are not "salespeople" but customer consultants. Understanding their needs and building an offer that meets those needs.That being said, the chapters overlap a lot in time, so the downside of the book is that you don't get a really good picture of everything that was happening at any particular time. It was useful to have a chart that showed the timeline of airliner introductions. Maybe a time line showing how chapters overlap might be useful !Do buy the book. It is great.
E**N
Great Book
SO far ahead of its time, that it states exactly what is going out in Boeing today!
J**E
A good read….
A few charts here and there would have helped with the wordiness and clarity. Got a bit of whiplash from changing timelines. But a good read
R**T
Very interesting book!
At first as I began reading, I thought it would be about the science of the planes. I soon realized it was the politics behind both companies. I really started enjoying this book and pretty soon I couldn't wait to continue. It was fairly balanced between Airbus and boeing, which also kept my interest even though it changed between the two quickly. As an aviation enthusiast I would recommend this book to any one!
D**S
A fascinating book, with many interesting details.
This book offers unique insight in the notoriously secretive industry, revealing many business practices and decision making processes by both Airbus and Boeing. It is focused mostly on sales and does not cover a lot of aircraft engineering, except when relevant to sales. It also describes Bombardie C-Series and 737MAX sagas, as well as coronavirus pandemic impact on the industry. Many names are mentioned and their roles in each of the companies. Much of the information in the book is already available from other sources on the Internet, but the book presents a well-writted, condensed summary. Feels a bit rushed towards the end of, but overall a very good read.
G**S
Perfect for anyone who wants the inside scoop on aviation
A wonderfully written book by Scott Hamilton that takes the reader inside the world of commercial aviation. A must read for anyone who loves the world of airlines and aviation.
D**K
The A380 of Books
Although this is written as a tribute to John Leahy, head of sales for Airbus, 98% of it covers a myriad of confusion, mistakes, and wrong guesses by Boeing, Airbus, the market, and government agencies. Hamilton's background is a writer for aviation trade magazines, not books. The publication reads like a compilation of 33 years of magazine columns and articles glued together. The real story of John Leahy so far has yet to be written and would be a must read for every business and sales organization world wide. We still have to wait.
Trustpilot
2 weeks ago
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