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R**D
Direct and to the point, definitely worth the money
I appreciate the straight forward approach to the topic. I have purchased three SEO Books and most are filled with fluff to beef up the page counts. I read it in one day and was excited to get started immediately. I recommend this book for the no nonsense approach and the rich content. Not one page of the book is wasted. Only wish the pictures were color but the lack of color doesn't detract from the information.
M**I
Helpful specific guidance for folks just getting involved in SEO!
I'm fairly new to SEO and didn't know why my website wasn't ranking higher on search engines. After reading this book I discovered several things that I was doing wrong and will now be able to fix some of the issues that were identified in this book. This book is specific to WordPress and a few of the available plugins, but I found that the information crossed over to the plugins that I use (and that have been highly recommended elsewhere on the web). There are specific instructions and websites that are given to help you along the way, along with helpful pictures of screenshots and examples of how to apply the concepts in the book. VERY helpful - it's a pretty quick read, a great price, and an excellent resource for folks just getting their feet wet in the SEO ocean.
P**G
Worth the Money
Good book. Clearly written and very helpful. We've hired a company to perform basic SEO tasks for us and the book gave us the info we needed to explain to our vendor exactly what we wanted.
A**.
It is OK
It is of average level
J**N
Perfect: Informative, Educational Quick Read
This book was great! It was very informative and educational while being short and to the point. If you have a basic understanding of websites and Google searching then this book is perfect. I would recommend it to anyone wanting to be on Google.
H**K
Some of the content is outdated or misleading, needs to be updated for 2015
Right off the bat this book has problems:— Has a disclaimer that says, “this book will have some flaws and maybe a few grammatical errors. If you read for style or for literary quality, then this probably isn’t the book for you.” To ME that reads, “We’re too lazy (or cheap) to make sure this book is worth reading.”— Chapter 1 on Advance Keyword Research is already out of date. The instructions on how to use Google Keyword Planner is no longer applicable as Google has changed how Keyword planner works.— Keywordoptimizerpro.com requires you to download the software and is only available for Windows (not Mac).— Has outdated links to SEO Moz— Mentions plugins one needs to install without mentioning some of them might conflict with the other. Also does not mention Wordpress Jetpack which covers some of the plugins he lists, this includes commenting, sharing, and related posts.— Global keywords and front page keywords are no longer being used by Google for ranking. Google looks at page title, url, and page description for ranking purposes.— You do not need to bold or underline your keywords. Google, and other search engines, just looks at the first 100 words in your article.— Mentions you need to writer for your readers, not search engines, which is true. Says that keyword density is ridiculous and going overboard. But he uses incorrect grammar to stuff keywords in the previous examples — so what is it?— Makes recommendation for sits that do not use SEO themselves.— Google does not look at the last paragraph, no need to insert keywords one more time. You SHOULD, however, keep your articles between 300-500 words and use the first 100 words to emphasis your keyword phrase.— TrafficTravis.com is downloadable software, not web based.— “Spinning articles” is a frowned upon way to get links back to your website.— Article directries are also frowned upon because of the spam to fresh content— Briefly mention that if you create accounts on other social sites (like LinkedIn and such) you need to keep the content fresh for the back linking to work. If you create 20 or so social profiles, do you have time to post there regularly to keep up your ranking? The answer, I bet, is no.— Says if you google him, you’ll get quality links. Which is true — but doesn’t mention that the links come from, mainly, hawking his books.— RSS feeds are not “orange icons”— Yahoo Pipes is now discontinued.— Keeps mentioning not to contact SEO companies REPEATEDLY because you can do all of this for free — but yet he owns an SEO company. ???— Goes over how reposting content on various sites is no-no, but gives instructions on how to cross-post content to Scribd, SlideShare, and others.— Spends one chapter on putting together SEO tips for WordPress, spends the rest of the book giving basic SEO info.PROS— Gives good advice on optimizing images, how to find legal images.— Advice on blog commenting is good too.
G**L
A good start on SEO
I started by not knowing what is SEO and at end a good knowledge and direction to learn more
D**A
Well worth the money
The book opened up a lot of avenues for me. Basically I am used to doing SEO for html sites but of late have quite a few word-press sites due to their being responsive. In conclusion I found the help very beneficial from places to get good links to plugins and more.
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